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ThomasNet Online Pressroom Provides Valuable Resources and Information for Industrial Suppliers

Pressroom includes ThomasNet-Google Study results and other useful data for visitors

NEW YORK, May 5, 2006 - ThomasNet, the leading destination site for the industrial community, today launched an enhanced library of marketing and additional information to help industrial buyers and sellers compete more effectively online at www.thomasnet.com/pressroom. The newly updated pressroom now provides visitors with free useful information, including easy access to whitepapers, industrial market trends and ThomasNet news. Featured in the pressroom is the whitepaper, "Industrial Marketing Online: Getting Industrial Buyers and Sellers on the Same Page", highlighting the recent ThomasNet-Google study that details the online behavior of industrial buyers. In addition, the whitepaper focuses on the existing buyer-seller disconnect and provides helpful online tips for industrial suppliers.

"We are pleased to offer this valuable resource for our existing customers and website visitors," said Linda Rigano, director of strategic alliances and business development, Thomas Industrial Network. "We've added a tremendous amount of information to the pressroom that can help industrial suppliers get the most from their Internet marketing dollars."

The enhanced ThomasNet pressroom offerings provide information that includes:
  • "Generating Qualified Traffic on the Web" - focuses on website traffic and what it takes to direct quality traffic to company websites
  • "Is Your Website Winning Your Business? Be Sure Your Website Has What It Takes to Sell to Industrial Buyers" - highlights the do's and don'ts of creating an effective industrial website
  • "Keeping Track Of Your Website Visitors" - explains the importance of website tracking and what online metrics can tell a business about online marketing
ThomasNet's pressroom also features Industrial Market Trends, a comprehensive, daily industrial blog with a bi-weekly newsletter, featuring the latest industrial developments, best practices, market trends and opinions of ThomasNet's editors and readers. Industrial Market Trends is available through a free online subscription. Additionally, all ThomasNet media coverage and press releases can be accessed through the pressroom.

Contact:
Jonathan Gosberg
Porter Novelli
Phone: 212-601-8369
E-mail: jonathan.gosberg@porternovelli.com

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